The farm and botanical garden have beautiful environments. How to attract the attention of the target audience through the design of visual elements?
@2019 Visual Design
With the themes of nature, ecology and closeness to nature, it adopts fresh and natural color combinations and incorporates iconic elements of farms and botanical gardens, such as trees, flowers, birds, etc., to create a relaxed and pleasant atmosphere.
It is applied to multiple channels such as the official website of Kadoorie Farm and Botanic Garden, social media, outdoor advertising, etc. to expand the publicity scope of the event and attract more participants.
Visual design elements and techniques were used successfully to accurately convey the information of the weekend upper area guided tours of Kadoorie Farm and Botanic Gardens to the target audience.
We hope our project can bring you some inspiration and joy.
