In designing the brand, we face the challenge of integrating historical and modern elements while ensuring visual consistency.
@2015 Brand Design
Refreshing the Hong Kong Tramway brand to showcase its historical roots and modern vitality, forging a brilliant new chapter together.
(Visual Identity)
Ensure that the brand visual identity system remains consistent in different application scenarios to enhance brand recognition
Apply the brand visual identification system to various scenarios to enhance brand recognition.
Through this brand remodeling, Hong Kong Tramways will be revitalized and become a bridge between history and the future. Under the guidance of the new brand image, Hong Kong Tramways will continue to write a glorious chapter.
We hope our project can bring you some inspiration and joy.
